Learn to brew emails your customers will want to slurp down—AAAAH!
"If you are struggling to figure out how to connect with potential clients in emails, Jayati is the best! She will have your creative juices flowing in no time!"
Jamie Blackburn
COPYWRITING 101 FOR ENTREPRENEURS
EXPERT EYES ON YOUR COPY
Your About Me page is one of the most visited pages on your website. Does it show your readers they need to hire your services? Get an About Me Page Audit (AMP Audit) from an expert.
YOU KNOW WHEN YOU LEAVE THE HOUSE AND WORRY YOU LEFT THE STOVE ON? EVER HAVE THAT FEELING WHEN YOU'RE SENDING OUT EMAILS TO YOUR LIST?
"Your emails are my favorites to read, Jayati! Thanks for always bringing me a smile with your content!"
hannah harris
START WRITING BETTER COPY IN JUST 15 MINUTES
“As you lean in to Jayati’s messages, you’ll first be taken in by her lovely voice and her warm manner. After that you’ll connect with her easy to understand and employ suggestions to improve your writing. THEN you’ll give it a go and (not surprisingly) you’ll be better at it than you were before! Highly recommend!”
BLUESUE6
Are you a service-based business owner who needs help with their marketing copy?
Copy is SO much more than words on a page, and you need it for EVERY. SINGLE. PART. of your business: Email marketing; website copy; lead magnets; social media — even the way you introduce yourself at a cocktail party, or, let’s face it, these days, in the pharmacy line.
Writing copy can sound intimidating, and maybe that’s why you’re using templates or just avoiding it altogether, but the good news is that writing is a skill that can TAUGHT.
In fact, that’s what I do in my podcast, Cutting Chai Stories. In episodes of just 15 minutes or less, I give you CONCRETE and ACTIONABLE copywriting tips that you can start using in your marketing copy right away. No matter if it’s been decades since you last had to write something for someone else’s eyes.
In the short episodes, I cover topics like how to write better-performing headlines; how to use storytelling in your emails; what even goes into a sales email sequence and how to put one together; what readers pay attention to on websites; how to convert one piece of copy across multiple mediums, and SOOOOOOO much more.
Episodes released weekly, on Thursdays, during the season. Absolutely free.
"I absolutely enjoyed listening to your podcast. Must confess, I checked Spotify more than twice in the week to see if the new episode had been uploaded."
Puja Uchil
"Loving all of your content and definitely taking notes for my next launch in October!"
hannah harris
BE THE MASALA IN THEIR INBOX & WRITE EMAILS YOUR CUSTOMERS CAN’T HELP SLURPING
Sign up for some chai (aka my email newsletter) in your inbox if you want to:
—see how and where copy shows up in the wild
—learn how to use storytelling to sell your products and services
—be delighted by weird stories from my real life and the business lessons I learned from them
How to write so even the skimmers in your audience will read
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Hi there, I'm Jayati
Have we met?
I'm so glad you're here
I’m Jayati, and I’m so glad you’re here.
Five things you should know about me:
- I’m an editor, a tanguera, and a Scorpio.
- I think everyone can write—even you in the back row, with that skeptical look on your face.
- People tell me I have a good “radio voice.” I’m not sure I believe them. Do you?
- Masala chai is my comfort beverage of choice, and the humble cutting chai is simply a half-serving of chai—hence the name Cutting Chai Stories. (Also, don’t ever call it chai tea. You’re saying, tea tea. Now you know.)
- I LOVE seeing that spark in my clients’ eyes when they get it, when something I’ve said has resonated with them, and their words start flowing on the page. Ahhh, the sweet sound of creativity uncorked!
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